Back in 2010, calling yourself a digital agency actually meant something. It told the world you weren’t just making print ads and brochures—you were working online, building websites, apps, and strategies for the digital space.
It also signaled a break from the old agency model. Traditional ad agencies were still talking TV spots and catalogues. We were talking APIs and CMS.
So yes, the label “digital” felt new and necessary.
But fast forward to today, and the word feels… a bit dusty.
Digital? As Opposed to What?
Let’s be honest. In 2025, calling yourself a digital agency is like a restaurant proudly saying they cook with heat. It’s the bare minimum.
Everyone’s digital. Or at least they should be.
That’s why, around 2019, we made a conscious shift. We’d already been building websites with modern platforms like Webflow, working with APIs, low-code stacks and automation tools. The stuff we were doing wasn’t just digital—it was faster, more flexible, and more empowering for our clients.
So we stopped calling ourselves a digital agency.
We became a no-code agency instead.
Wait, What’s a No-Code Agency?
A no-code agency builds digital solutions without traditional heavy-duty programming. That doesn’t mean there’s no logic or tech—it means we use modern platforms to build faster, smarter, and often better.
Think:
- Webflow instead of hand-coded frontends
- Make.com or Zapier for integrations
- Custom APIs connecting your CRM, marketing stack, and internal tools
- Sites and platforms that our clients can actually update and manage themselves
The no-code approach isn’t about shortcuts. It’s about clarity, speed, and control—and not reinventing the wheel when there’s already a great one available.
So Why Does It Matter?
Because the word digital no longer tells the whole story.
What matters now is:
- How you build
- What you integrate
- Who can maintain it after launch
- And how fast you can scale or change when business needs shift
And that’s where no-code shines. It removes friction. It connects systems. It empowers teams. And when done right, it looks and feels like custom work—but without the usual overhead.
That’s what Stormfors is built around today:
A team that combines no-code tools, API integrations, and UX strategy to build platforms that actually move businesses forward.
Early Adopters by Design
When we started using the term no-code in Sweden, most people hadn’t heard of it yet. We translated “digital agency” into digitalbyrå early on, but as our work evolved, we knew we needed a label that reflected what we were actually doing.
We weren’t stuck in frameworks or CMS platforms from the early 2000s. We were building leaner, more flexible setups—and helping our clients own their stack instead of being owned by it.
Now the rest of the industry is catching up. But we’re already on to what’s next:
Combining no-code with design systems, AI, and real-time integrations that extend way beyond the website.
TL;DR
Calling ourselves a digital agency in 2025 felt like calling Spotify a CD store.
We still build digital experiences—but we do it the no-code way. And we’ve been doing it that way since before it was cool.